SERVICE: FILM, PHOTOGRAPHY, PRINT & DIGITAL
Pieta House provides free counseling to those with suicidal ideation, those engaging in self-harm, and those bereaved by suicide. I was asked to produce broadcast TV, photography, and design assets to raise awareness of their crucial services and promote their flagship fundraiser Darkness Into Light.
To produce this work I embedded myself in a small town north of Dublin and cast volunteers from the local community who were motivated by their own experiences with the issues Pieta deals with.
This community spirit grew the longer I worked on this project.
The creative assets produced by this collaboration have been used to promote both Pieta and the Darkness Into Light annual fundraiser.